7.12.2011: What To Watch – DVD/Blu-ray Releases

Summer has brought about an up-and-down blockbuster season for sequels and superheroes but no movie has done what Insidious has done this year…be both effective (in the horror genre) and profitable (as a low budget feature).  If you want a reason stay away from the hot summer sun, go to your local rental box or log on and add Insidious to your queue.

Insidious (2011) on DVD and Blu-ray.  Starring Patrick Wilson (The A-Team, Watchmen), Rose Byrne (Bridesmaids, X-Men: First Class), Barbara Hershey (Black Swan), Lin Shaye (Snakes on a Plane), Angus Sampson (Where The Wild Things Are) and Ty Simpkins (War of the Worlds).  Written by Leigh Whannell (Saw I, II and III).  Produced by Oren Peli (Paranormal Activity 1, 2 and 3).  Directed by James Wan (Saw).

Insidious, the first movie from FilmDistrict, a production and distribution company, is one of 2011’s most successful films to date.  With feature movie budgets rising to $250 million for films like Green Lantern ($200 million), Pirates of the Caribbean: On Stranger Tides ($250 million), Transformers: Dark of the Moon ($195 million) and X-Men: First Class ($160 million), Insidious‘s $1.5 million budget is almost unheard of these days.  Wan and Whannell, the team behind the also successful series Saw, created a film that relied on classsic horror rather than special effects to build upon a story that drew in audiences week after week.  In its debut, the movie grossed $13.271 million domestically and was able to put it in the black. Now at 15 weekends, the movie is still in theaters jumping from #40 to #35 just this past weekend.  There was even an increase in the number of theaters it was showing at (+11) which lead to a +70% change.  As for the current worldwide gross, it is at $87.927 million, a 58.6% profit.  No information has been released about a sequel (let’s hope not for the movie’s sake) or what Wan and Whannell are working on next.

Synopsis:  The terrifying story of a family who shortly after moving discover that dark spirits have possessed their home and that their son has inexplicably fallen into a coma.  Trying to escape the haunting and save their son, they move again only to realize that it was not their house that was haunted.

Facebook:  http://www.facebook.com/InsidiousFilm?sk=wall

Twitter:  http://twitter.com/#!/InsidiousMovie

Feed me at sharon@horrorhaven.com

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